I don’t need to do a little introduction paragraph on doom and gloom or business is down and we’re all going to die. Who wants to read about stuff we already know? So, I’ll just dive in with this…

In case you missed the news because you were out pounding nails, the housing market has started to recover. Sales rose in all four regions for the 3rd time in a row in June, which hasn’t happened since the boom in 2004. Once people start building confidence in the market, they’ll be calling you for the job they’d been putting off. What does this mean for you? You need to stay visible.

Website Awareness

Website presence is a big plus. It will give your company added exposure. Consumers like to see your work. This is the perfect medium to show before and after pictures of past projects. If you don’t want to mess with domains and piecing it together from scratch, try a turnkey website offered through companies like Homestead. It’s an easy way to get your site up and running fast. Get a magnetic sign for your truck’s door and include your website. (more…)

Most construction companies are always on the lookout for new ways to improve their businesses. Part of this can be providing valuable resources for your clients and potential clients to access. NARI, The National Association of the Remodeling Industry, has developed a valuable tool for you and your clients.

NARI announced this past week that they are launching a new podcast program called NARI Radio. The site will offer a variety of business topics; everything from green remodeling to business fitness to sales strategies. The podcasts are free to view, and because everyone is busy these days, will only last about 10-12 minutes apiece. NARI is tapping the knowledge of three industry experts, Ron Cowgill, Mike Holmes, and John Gordon to host the programs.

NARI is an invaluable resource for homeowners and contractors alike. It was established 25 years ago and now has 58 chapters nationwide. Its mission “is to advance and promote the remodeling industry’s professionalism, product, and vital public purpose.” (more…)